Released on = February 20, 2007, 4:29 am

Press Release Author = Raya Contact Center

Industry = Telecommunications

Press Release Summary = Capitalizing on its strong position as a leading provider of
call center services, Raya Contact Center has finalized a partnership with EMAAR
Misr.

Press Release Body = Capitalizing on its strong position as a leading provider of
call center services, Raya Contact Center has finalized a partnership with EMAAR
Misr a 60-40 joint venture between Artoc Group for Investment and Development and
EMMAR Properties of Dubai.

The project is designed to help EMAAR Misr achieve one of its most important
objectives providing the best quality service to its current and potential
customers. Among the services provided is a short number (16116) that facilitates
two-way communication between EMAAR Misr and its client base, where clients can call
to inquire about all aspects related to the Company projects.

Concurrently, EMAAR Misr will be able to build a strong database of clients,
gathering feedback via customer satisfaction surveys. In addition, Raya provides
help desk services to EMAAR Misr on its current ongoing two main projects: Uptown
Cairo and Marassi.

Pierre Forest, EMMAR Misr's General Manager said "The partnership with Raya will
help EMAAR Misr further achieve its vision of introducing a new benchmark of real
estate development in Egypt and inaugurate a new community-based lifestyle."

Against the backdrop of a growing Egyptian economy, EMAAR Misr has entered the real
estate market with a new and ambitious strategy based on its groundbreaking
seven-pillar philosophy of providing properties that are: of superior quality,
financed, finished, furnished, serviced, managed and integrated.

Raya's state of the art and ISO-certified contact center accommodates 800 seats
powered by more than 1,000 multilingual and ICSA certified agents, and serves a
client base that includes "Fortune Global 500" companies in Egypt, the Middle East,
Europe and North America. Raya\'s track record, best practice and impressive
portfolio ensures that Raya will provide EMAAR Misr with the best quality of service
available.

Khaled Shash, Managing Director of Raya Contact Center, said that the real estate
sector is among the most booming and promising sectors in Egypt. He further added
that the cooperation between Raya and EMAAR Misr is set to give the latter the
competitive edge it requires through greater customer focus.

Web Site = http://www.rayacontactcenter.com

Contact Details = 7A Mohamed Nagy Street,
El Haey El Motamez, Atlas Zone,
6th Of October City, Giza,
Egypt.
+2028278900
sales@rayacorp.com